Hi, I'm Wendy

Accomplished SVP of User Experience with over 20 years of expertise in building brands and creating compelling digital products across marketing, advertising, and media landscapes. Adept at leveraging analytics, leading diverse teams, fostering innovation, and driving customer engagement through exceptional user experiences.

Skills

DIGITAL STRATEGY

• Analyzing Data
• Personas
• Competitive Analysis
• Content Audits
• Content Generation
• Pitches

USER EXPERIENCE

• User Flows
• Wireframes
• Prototypes
• Responsive Layouts
• User Testing
• Journey Maps

CREATIVE DIRECTION

• Branding
• Visual Design
• Brand systems
• Infographics
• Style Guides
• Accessibility
• Marketing

TEAM LEADERSHIP

• Defining Process
• Work Flows
• Team Management
• Mentoring
• Presentations
• Hiring and Organizing Teams

Featured Work

ipad Air Optix Colors
Air Optix Colors

Creative direction, UI and product design.

+
2_Galactosmia-Website-Gray-ALT
Applied Therpeutics

Creative direction, UI and website design.

+
Lemtrada Journey
Lemtrada Journey

Design Director, UI, website and app design.

+